Comments on: it@cork conference 2006 http://blog.chipeservices.com/itcork-conference-2006/ A Software as a Service blog Mon, 13 Oct 2008 10:46:26 +0000 http://wordpress.org/?v=2.3.3 By: Tom Raftery http://blog.chipeservices.com/itcork-conference-2006/#comment-2093 Tom Raftery Wed, 24 Jan 2007 14:00:24 +0000 http://blog.chipeservices.com/itcork-conference-2006/#comment-2093 <blockquote>I do not quiet understand the power of blogging as a tool for creating awareness as I am new to the blogging world but I believe that it’s reach is quite limited</blockquote> See now if you hadn't missed the first night of the blog training course you wouldn't think that. <blockquote>Do blogs really appeal to people who do not blog themselves - to the customer, the end-user, the person who will be paying for the product/service?</blockquote> Blogs are the single most effective search engine optimisation tool I have yet come across, so in that sense the answer to your questions is Yes. Blogs appeal to anyone who uses Google. <blockquote>Do blogs result in increased income for companies</blockquote> Absolutely, that's why they are being rolled out either internally or externally by most of the Fortune 500 companies. <blockquote>I certainly would not rely on blogging as a primary tool in promoting a product/service.</blockquote> That depends on the product/service you are trying to sell. It might not be suitable as the primary tool but if not, it should certainly be your secondary tool.

I do not quiet understand the power of blogging as a tool for creating awareness as I am new to the blogging world but I believe that it’s reach is quite limited

See now if you hadn’t missed the first night of the blog training course you wouldn’t think that.

Do blogs really appeal to people who do not blog themselves - to the customer, the end-user, the person who will be paying for the product/service?

Blogs are the single most effective search engine optimisation tool I have yet come across, so in that sense the answer to your questions is Yes. Blogs appeal to anyone who uses Google.

Do blogs result in increased income for companies

Absolutely, that’s why they are being rolled out either internally or externally by most of the Fortune 500 companies.

I certainly would not rely on blogging as a primary tool in promoting a product/service.

That depends on the product/service you are trying to sell. It might not be suitable as the primary tool but if not, it should certainly be your secondary tool.

]]> By: Donncha O Caoimh http://blog.chipeservices.com/itcork-conference-2006/#comment-64 Donncha O Caoimh Wed, 06 Dec 2006 17:50:14 +0000 http://blog.chipeservices.com/itcork-conference-2006/#comment-64 It was a great day and very enjoyable, even if I was busy with the camera a lot of the time! A better link to view my photos of the conference is the <a href="http://inphotos.org/index.php?tag=it@cork2006" rel="nofollow">IT@Cork2006</a> tag on my blog because the link above will be updated and photos get pushed down. It was a great day and very enjoyable, even if I was busy with the camera a lot of the time!
A better link to view my photos of the conference is the IT@Cork2006 tag on my blog because the link above will be updated and photos get pushed down.

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